Agadir – Must-Sees and Things to Do

Agadir, located on Morocco’s sunny Atlantic coast, is very popular destination filled with diverse attractions for travelers of all interests. Ideal for adventure seeker, beach lovers, or someone looking for cultural immersion, Agadir has something for everyone.

Agadir: A Favorite Destination for Tourists

Agadir is a coastal city located in the southwest of Morocco, known for its beautiful beaches, warm climate, and relaxed atmosphere. It has a rich history that dates back to the Phoenician period, but the city as it is today was rebuilt after a devastating earthquake in 1960. Agadir is now a modern city that offers a mix of culture, history, and nature.

The city is popular for its long sandy beaches, which attract tourists year-round for activities like surfing and relaxing by the sea. Agadir also has historical landmarks such as the Agadir Oufella, the remains of a Kasbah overlooking the city. Visitors can explore souks, taste delicious local cuisine, and experience a blend of traditional and modern Moroccan life.

Agadir is often chosen for its proximity to Marrakech and Essaouira, its peaceful environment, and the fact that it serves as a gateway to the nearby Atlas Mountains and Souss-Massa National Park.

Local Transportation: Getting Around Agadir: Taxis, Buses, and More

Agadir is a walkable city with various transport options available for visitors. Whether you prefer taxis or buses, here’s everything you need to know to get around comfortably.

Taxis in Agadir: Red vs. White

There are two types of taxis in Agadir: Red taxis and White taxis, each serving different purposes.

• Red Taxis: These are smaller, metered taxis that operate within the main city limits. Always ask the driver to turn on the meter at the start of the ride. Red taxis are ideal for short distances within Agadir and are priced according to the meter.
• White Taxis: Larger taxis that can carry up to six people. Unlike red taxis, they do not have a meter. Instead, they charge a fixed price per seat, making them perfect for longer trips, especially if you’re venturing outside the city. Be cautious of drivers who may attempt to overcharge you, especially if they quote an exaggerated price. In general, the fare is rarely more than 10 DH per person in the city.

Buses in Agadir: Cheap but Tricky

Buses are the cheapest way to get around Agadir, with fares around 4-5 DH (less than 1€). However, navigating the bus routes can be challenging for tourists, as you’ll need to be familiar with the city to know which stations to use and when to get off. If you’re confident in your knowledge of the city, buses can be an affordable option.

While it’s not as convenient as taxis, it’s certainly a budget-friendly choice. For more information about bus routes within Agadir, visit the official website here.

Intercity Travel: Buses from Marrakech to Agadir

If you’re traveling from Marrakech to Agadir, there are excellent bus services like Supratours and CTM. These buses offer a comfortable ride, with free Wi-Fi, and tickets cost around 110 DH (11€). It’s recommended to book tickets in advance, especially on weekends, as demand can be high.

The main bus station is located about 5 km from the beach.

Agadir Airport and Connections

Agadir Al Massira Airport (AGA) is the primary gateway for international and domestic flights to the region. Well-connected to major European cities ( France, United Kingdom, Germany, Belgium, Netherlands….) and other Moroccan hubs, the airport offers various transportation options to get into the city. Taxis, buses, and car rental services are readily available, and the drive into the heart of Agadir takes roughly 30 minutes.

Between the airport and the city center, a ride in a grand taxi will cost you around 200 dirhams (20€).

Things to Do in Agadir

1. Explore Agadir Oufella (The Kasbah)
   Perched high on a hill, Agadir Oufella is a must-see for its stunning panoramic views over the city and the Atlantic Ocean. The site, a historical kasbah, offers a glimpse into the past with its ruins and the chance to experience the history that shaped this modern city after its destruction in the 1960 earthquake.
2. Ride the Telepherique (Cable Car)
   For an elevated view of the city, hop on the Agadir cable car. It offers stunning vistas over the beach, port, and the city’s bustling streets. The cable car journey is a perfect way to enjoy the coastal city from above.
3. Visit Souk El Had
   This bustling market is the heart of Agadir’s cultural scene. From spices and textiles to handmade crafts, Souk El Had is the perfect place to experience traditional Moroccan life and practice your bargaining skills.
4. Go Surfing or Relax on the Beaches
   Agadir’s coastline is a surfer’s paradise, with consistent waves perfect for both beginners and seasoned surfers. Nearby Taghazout, a small village just a short drive away, is famous for its surf spots. If surfing isn’t your thing, relax on the soft sands of Agadir Beach, lined with restaurants, cafes, and beach clubs.
5. Vallée des Oiseaux
   For families or animal lovers, Vallée des Oiseaux offers a peaceful escape from the bustling city. The small zoo is home to a variety of bird species and other animals in lush gardens, making it a relaxing spot to enjoy a walk or a picnic.
6. Take a Boat Tour
   One of the best ways to explore Agadir is from the water. Boat tours allow you to cruise the Atlantic coast, offering views of the stunning cliffs, beaches, and the city skyline. You may even get a chance to spot dolphins or enjoy a private boat trip for a more intimate experience.
7. Crocoparc
   Just outside Agadir, this unique park is home to over 300 Nile crocodiles, as well as a beautiful botanical garden. It’s a family-friendly attraction where visitors can observe these impressive creatures up close, all while surrounded by stunning plant life.
8. La Grande Roue D’Agadir
   For spectacular views of the city and beyond, ride the giant Ferris wheel located on the Corniche. This ride offers a bird’s-eye view of Agadir, the Atlantic Ocean, and the surrounding mountains.
9. Paradise Valley
   A short drive from Agadir, Paradise Valley offers an escape into nature. This lush gorge, surrounded by towering mountains, is perfect for a day of hiking, swimming in natural pools, or just relaxing by the river in this serene landscape【350†source】【351†source】.

Day Trips and Surroundings

• Taghazout: This laid-back surfing village is perfect for those who want to experience a quieter side of the coast while still being close to Agadir. Taghazout is also home to stunning beaches and surf schools.
• Tamri: Located north of Agadir, Tamri is known for its breathtaking landscapes, including hidden beaches and the opportunity to spot wild argan trees. It’s a great place for a peaceful getaway.
• Tiznit: About 80 kilometers south of Agadir, Tiznit is famous for its ancient medina, silver jewelry, and traditional souks. It’s a wonderful place to explore Moroccan craftsmanship and experience life outside of the tourist hotspots.

Local Insights

Agadir is a destination that promises a memorable experience.Make sure to plan your visit around the peak season, which is typically from May to November, and consider booking boat tours or day trips to fully experience the coastal beauty of Agadir. With its mild climate year-round, Agadir is an ideal escape for both winter sun and summer adventure.

Take care and don’t hesitate to say no or even ignore someone if they’re being too pushy on the streets. You’ll encounter many people trying to convince you to take pictures, get henna, or buy other items.

Remember that the price they first offer is usually 1.5 to 2 times higher than what they’ll actually accept, as bargaining is part of the culture. However, if they agree to your price, it’s in bad taste not to go through with the purchase.

Also, make sure to try AMLOU—an almond butter similar to peanut butter but made with honey, almonds, and argan oil. Agadir is generally a safe city, but as with any destination, it’s always best to use common sense and remain cautious.

It’s Time For You to Visit Agadir !

Agadir offers easy access from Europe and is well-connected to Morocco’s extensive transport network, making it an efficient and sustainable choice for exploring one of Morocco’s most tourist-friendly coastal cities. Feel free to contact me if you need more information or help planning your trip!